I enjoyed reading this thank you! I must admit I was aware of these having a sales management m background for many years, although I never had reference to the studies.
All these techniques are usually applied in business because they are very effective in increasing sales, especially in advertising.
Another curious thing is that the average time people spend inside a store can vary depending on the music played inside the store. It is impressive how people can be influenced.
Oh for sure. And the scent is a big one too. Many stores have a signature fragrance as well. We also used both music and scent in property displays and homes for sale.
I enjoyed reading this thank you! I must admit I was aware of these having a sales management m background for many years, although I never had reference to the studies.
I'm glad to hear you liked it! :D
All these techniques are usually applied in business because they are very effective in increasing sales, especially in advertising.
Another curious thing is that the average time people spend inside a store can vary depending on the music played inside the store. It is impressive how people can be influenced.
Oh for sure. And the scent is a big one too. Many stores have a signature fragrance as well. We also used both music and scent in property displays and homes for sale.
Yes! You're right. It's amazing how we can influence others. Thank you for this information, I hadn't thought about the scent before.