Great read! Glad I scrolled through it. 😁 So true how much marketing is based on psychology. I often enjoy seeing the different techniques that are used and how effective they can be. While it doesn't usually win me over anymore, I appreciate good marketing.
The interesting thing in all this is to know the different techniques that exist to be aware when they try to apply them on us. This way we will be less influenced and be able to better decide what we really want and what things are just convincing us that we need them.
Recently I posted a blurb on my FB feed referring to my three books for sale on Amazon. All three were kindle format and Amazon lowered the price to $0. So, I wrote: "Get your copies while they last." The joke? They're digital downloads to a kindle. They'll always be there unless Amazon actually erases poorly selling books.
Hahaha. Good example of what I was commenting in my text. This type of advertising claims are often meaningless, but they work when purchases are made without really thinking.
Great read! Glad I scrolled through it. 😁 So true how much marketing is based on psychology. I often enjoy seeing the different techniques that are used and how effective they can be. While it doesn't usually win me over anymore, I appreciate good marketing.
Hi Jody! Thank you for your comment ♥️.
The interesting thing in all this is to know the different techniques that exist to be aware when they try to apply them on us. This way we will be less influenced and be able to better decide what we really want and what things are just convincing us that we need them.
Recently I posted a blurb on my FB feed referring to my three books for sale on Amazon. All three were kindle format and Amazon lowered the price to $0. So, I wrote: "Get your copies while they last." The joke? They're digital downloads to a kindle. They'll always be there unless Amazon actually erases poorly selling books.
Hahaha. Good example of what I was commenting in my text. This type of advertising claims are often meaningless, but they work when purchases are made without really thinking.
So far it hasn't worked in this case. I guess buyers are smarter than we think.